IF YOU’RE GOING TO SAN FRANCISCO …

The intersection of 16th Street and Noe is the place to be. Bob Weir, Carlos Santana, Joan Baez, and Jon Mayer are among the many music legends, friends, and photography aficionados who once ventured here on their way to Jim Marshall’s unpretentious flat at 3622 16th Street, where Jim Marshall held court—with a glass of whiskey in his hand—selling prints that would be recognized as the defining images of the mid- to late-20th century music, art, social conscience, and culture. His extraordinary body of work is celebrated worldwide as an achievement that remains relevant today.

Come Celebrate “The Man.” Join us at 10:00 am on December 19, 2025, at the corner of 16th Street/Noe Street/ Market Street, when the 3600 block of 16th Street is unveiled as “Jim Marshall Way” and JIm Marshall becomes forever linked to the city he loved.